https://publish.thescienceinsight.com/index.php/ijgs <h2>Why to publish in IJGS?</h2> <p><em>International Journal of Grey Systems</em> is the first American journal devoted to grey system theory and its application. It is published bi-annually in English in both print and online versions. IJGS publishes novel research involving Grey System Theory and related concepts. It is devoted to the international advancement of the theory and application of grey systems and uncertainty analysis. It seeks to nurture professional communication between scientists and practitioners who are interested in the theory and application of Grey System Theory. IJGS is an open access double-blind peer-reviewed journal, published by the <a href="https://thescienceinsight.com/">Science Insight</a> (USA) bi-annually. </p> Science Insight en-US International Journal of Grey Systems 2767-6412 <p>Creative Commons Non Commercial CC BY-NC: The work is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is properly attributed.</p> <p> </p> https://publish.thescienceinsight.com/index.php/ijgs/article/view/107 <p>The market share of loans is one of the important indicators in the operation of banking business, representing the market penetration and business operation of commercial banks in a certain region. It largely reflects the competitive position, influence, and profitability of the enterprise. Therefore, predicting the market share of loans is of great significance. This article takes H Bank's loan market share as the research object. Firstly, analyze the loan market data of H Bank over the past decade. Secondly, the relevant knowledge of grey prediction model and exponential smoothing method was introduced. Finally, the grey prediction model and exponential smoothing method are applied to predict the market share of H Bank's loan market. The results show that the market share of H Bank's loan market has been declining year by year, and effective strategies are proposed to increase market share.</p> <p> </p> Tenghua Zhao Xiaoying Pan Lifeng Wu Copyright (c) 2025 Science Insight https://creativecommons.org/licenses/by-nc/4.0 2025-07-16 2025-07-16 5 1 5 15 10.52812/ijgs.107 https://publish.thescienceinsight.com/index.php/ijgs/article/view/106 <p>Family businesses have contributed to the economic growth of economies globally. Family businesses face unique challenges that affect their efforts to modernize their operations and compete effectively on the global market. This study, therefore, aims at evaluating challenges affecting family business efforts to modernize. Using survey, the study collected primary data and evaluated twelve challenging factors using the Dynamic Grey Relational Analysis model. The findings indicate that there are several challenges affecting the modernization of family business, including resistance to change, rapid advancement of technology, rigid organizational structures, and succession planning. The study provides insight into how family businesses can reconcile traditional features with modern characteristics for sustainability in the long run.</p> <p> </p> Ethel Matambo Copyright (c) 2025 Science Insight https://creativecommons.org/licenses/by-nc/4.0 2025-07-16 2025-07-16 5 1 16 29 10.52812/ijgs.106